Hair has always been a vehicle of self-expression.  And in 2022, we expect hair to take an even more prominent role in how we create and project our individuality.  Given our current ever-changing world, masks have become a necessary and unfortunately integral part of our lives.  And although the safety benefit is obvious, the downside is that they also cloak half of our face, half of the identity we portray to the world.  And for most, the face and how we adorn it with good skin care and makeup artistry is a big part of creating our persona, our identity.  So now hair becomes an even more important part in creating one’s uniqueness.  Simply put, for 2022, style cannot be hidden behind a mask.
 
We view 2022 as the year of the pursuit of individuality.  And the Stylist, the catalyst to make it all happen.  We believe this lends importance to the salon visit to achieve the vast array of exciting hair trends for 2022.  With the salon even possibly being viewed as a destination for a comforting environment, something customer’s long for today.  We believe this will be even further propelled by the consumer’s desire for steadfast yet unique products that bring them happiness and reassurance with a focus on health and wellbeing.
 

Contrasting Haircut Trends

Men’s and women’s haircut trends for 2022 are on opposite ends of the spectrum.  This yin and yang relationship plays out in haircuts that vary in length, texture, and styling. 
 
For women, Blunt or Straight Haircuts, with hair appearing to be all one length hitting lengthwise somewhere between the chin and the collarbone.  Shapes can be blunt, asymmetrical, or angled.  This bob shape juxtaposes the now continuing trend of a Shullet or Wolf Haircut harkening back to the shag or mullet of years gone by.  This look has deeply varying lengths ranging from short in the fringe area, getting gradually longer towards the back of the haircut.
 
For men, the Bro Flow Haircut, ala Bradley Cooper, continues.  This medium to long length style not only continues as a popular trend but is also further propelled by the newfound hair lengths grown during the COVID shutdown.  Men are embracing this more softer looking, graduated layered haircut, with natural texture, groomed back off the face.  This relaxed look contrasts with the Undercut Hairstyle sporting crisp, clean lines, super short almost shaved sides and a longer length on top of head.  This is an edgy look, and one that needs to be maintained with regular salon visits.
 
No matter which haircut trend the client requests, clients and stylists at Philip Pelusi get consistently great results with our exclusive Volumetric The Pelusi Method Haircutting System.  I created this organic cutting system to take into consideration texture, density, growth patterns, fall lines, and the shape of the head.  In other words, we are creating a custom cut for every client, fitting perfectly with the 2022 mantra of individuality.  Our extensive training program gives stylists a vast array of creative techniques to create any haircut our clients request.  And their training in continual throughout their entire career with us.
 

“That 70’s Show” Styling Trends

Three-dimensional movement is the esthetic for 2022 styling and texture trends.  Braids of all shapes and styles, especially low ponytail braids and face framing braids coming off a center part, are on the horizon.  Simplicity is key to this look along with a boho hippie vibe.  Natural Waves continue as a big trend into 2022 but with a 1970’s feel and again with a center part.  For this trend, waves must look soft, effortless, bouncy, and light, nothing crisp.  Natural looking waves can originate from naturally curly or wavy hair or hair can be curled or waved with hot tools.
 
We are recommending our Tela Beauty Organics by Philip Pelusi Modern Hair Wear Collection to style the 2022 styling trends.  We call our Tela Modern Hair Wear Collection the New Textile for Hair because of their modern feel and approach to styling and wearing hair.  We created these three products to be incredibly versatile for today’s artistic stylist.
 
No old school technology, no old school one-dimensional products such as gel.  These products almost melt into hair becoming one with the hair, creating a new textile and feel.  Tela Cashmere Hair Souffle is a silky formulafor silky blowouts and smoothed sealed ends and mostly used on wet hair.  Tela Play Freeform Wax, a thick crème formula that offers control like a wax yet totally moveable, can be applied to wet or dry hair for freeform piecing, grooming and finger styling.  And Tela Taffy Pomade Gel, a medium density pomade-like formula with light moveable hold, can be applied to wet or dry hair for define and shape as well as finger styling.
 
All three products can be used on any hair texture with the difference being the feel they create on the hair fabric and the look the stylist wants to create.  All three can be used to blow dry, diffuse dry or natural dry.  They help control texture and shape the style, but all feel very fresh and light on hair.  And they are all water and shampoo soluble with zero buildup.

They all contain heat and color protecting ingredients and create tons shine.  Hallmarked by our exclusive Tela Hair Immunity Complex of Probiotics and Fermented Kelp Extract.  Similar to the way probiotics work inside the body, probiotics help provide a healthy balanced scalp with specific microflora thus an environment promoting hair growth.  Pro and Prebiotics are also immensely popular in today’s skincare, and how we see it “scalp care”, marketplace. 
 

Hot Natural Ingredients

The Fermented Kelp Extract helps strengthen and hydrate leaving hair shiny, full of body, with increased elasticity, as well as color and environmental protection and reduced scalp inflammation.  We believe this blend plus the many other ingredients in Tela Modern Hair Wear represent the type of wellbeing ingredients so desired in today’s marketplace.

Milk Thistle, a key ingredient containing hydrating triglycerides, along with Honey, Aloe, and Lavender help provide softness, a silky feel as well as weightless heat protection.  Additionally, our Tela USDA Certified 35 Organic Ingredient Base Blend and Tela Tea Blend of White, Green and Oolong Tea multitasks warding off free radical pollutants as well as color protection.
 
Organic Peppermint also helps enhance the scalp as well as provides the amazing product fragrance.  Organic Quinoa and Hydro Charged Pelusi Ceramide Complex helps increase hair’s strength and seal in color.  These plant-based ingredients not only help produce a beautiful style but also attract today’s marketplace need for healthy and organic ingredients. 
 

Vibrant Hue Color Trends

Color trends for 2022 are not for the tame of heart!  These bold shades are for guests wanting to make a strong color statement including fantasy plus punched-up versions of normally natural looking hues.
 
Pantone’s Color of the Year for 2022, Orchid Flower, is one of the upcoming years more edgy looking shades.  Pantone describes this as a vibrant rose hue with purple undertones.  And the looks will range from Cherry Chocolate to Purple Black with application techniques in either all over single application or balayage techniques.
 
The ongoing Coppery Hues trend will continue from the last year.  This is a ramped-up version of a natural looking warm red with midrange depth hair color.  The look is bright, bronzy, rich, and bold.  And for lighter palettes, Bright Natural Blondes will be the go-to for 2022.  The look includes naturally placed light pieces around the face atop a level or two deeper base.  This trend also calls for a mix of both warm and cool tones on the same head.
 
Keeping the client’s color investment intact for us helps build trust, repeat business, long term frequent guests and product sales.  So, we are recommending some unique choices for 2022.  First, we review with each color client the benefit of a “no surfactant” cleansing a few times a week instead of traditional shampoo.  We can say with confidence that all Philip Pelusi Shampoos are color safe.  But a couple times a week replacing any traditional shampoo with our high technology P2 by Philip Pelusi Clenz Crème Non-Sudzing Cleansing Conditioner is something that has become part of our product education vernacular with our color clients.
 
P2 Clenz Crèmegives hair a very light cleanse with our Philip Pelusi Sugar Cane Cleanse, comprised of Sugar Cane and Sugar Maple.  This proprietary microemulsion does not create suds but does remove some surface debris with zero build-up.  P2 Clenz Crème also contains our Pelusi Bio Polymer Complex with Organic Baobab Seed Oil and Organic Baobab Seed Protein.  This proprietary microemulsion hydrates, helps rebuild damaged keratin sites, provides color fade prevention while helping reduce frizz and create shine.
 
Our Pelusi Bio Polymer Complex is handpicked from sustainably sourced, small community farms then cold-pressed from the seeds of the Baobab Tree most often found in Madagascar and throughout the continent of Africa.  Certified Organic Adansonia Digitata (Baobab) Seed Oil is rich with Vitamin D3 and Palmitic, Linoleic, Oleic and Alpha Linolenic.  This also hits the mark for the desire for sustainable ingredients in today’s marketplace.
 
We also recommend guests use our P2 by Philip Pelusi Color Boost Conditioners to help keep these color trends looking fresh.  Try P2 Color Boost in Cherrymint Bark, Violet Orchid, Ginger Root or Chocolate Wildberry or intermix to get the perfect hue.  This shade range syncs up perfectly with the 2022 color trends.  We created a color conditioner as opposed to a color shampoo because for me it makes sense that a better color stain on the hair could be achieved with a conditioner formula as the vehicle for the color pigments as opposed to shampoo that is simultaneously working to cleanse the hair as well. 
 
They stain the hair, reinforcing whatever was the color service was performed in the salon, then fades away over a several days to a week depending on the porosity of the hair.  These zero-softening conditioners are easy to use, designed to be mixed with any of our deep and instant conditioners depending on the texture of the guest’s hair.
 
For product recommendations and more information go to www.telabeautyorganics.com and www.philppelusi.com